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12

H

orizon’s Wander Thoresby and Walk Calke projects exploit

web, cloud and mobile technologies to bring entertaining and

surprising experiences to visitors of city sites and country

parks. Current research is aimed at the Cultural and Creative

Industries, and involves relationships with the National Trust and

Nottingham City Council.

The research directly contributes to the development of an active

online platform: Wander Anywhere, which enables rapid prototyping

of locative media. Authors create web content and associate it to

geographic areas. Then, with the aid of a smart phone, mobile users

can explore the outdoors to track down and reveal this content,

experiencing it “on location”.

The platform also reveals the GPS traces left by users. Our research

has shown that these traces can provide valuable insight - revealing

user behaviour and infrastructural issues - for authors to iterate and

improve the design of the mobile experience.

The team has built a number of successful pilot experiences for

culture and heritage, one being at Thoresby Hall in Nottinghamshire.

The Thoresby Collection consists of 700 paintings, produced by

Countess Manvers, of the Thoresby Park Estate and the locality and

people who lived there. James Parkinson, the Thoresby Courtyard

Manager, was very engaged in the Wander Thoresby Project: “We

did have a permanent space where we could exhibit some of the

paintings but it wasn’t interpreted in the correct way and it certainly

wasn’t introducing visitors to Thoresby and the history of the

courtyard, of the family and of the wonderful estate. We have far

more stories than we could tell in the constraints of the space, so

we were looking at ways visitors could interact with the history and

the culture. The Wander Thoresby project was absolutely fabulous; it

started new initiatives from us about seeing our heritage as the way

forward and as the forefront of the visitor attraction……everyone

was engaged with it fully, different ages, different people.”

Other sites for experiences included Buxton Museum and Museo

Omero in Ancona, and the team is currently working with National

Trust sites in the East Midlands.

The platform is also being used to deliver hands-on training to

culture and heritage professionals. Previous classes delivered in

London (via Tate Britain) and Nottingham have demonstrated that

culture and heritage organisations are keen to adopt location-based

technologies for public engagement, and further classes have been

funded for 2015.

For further information, please contact:

Dr Ben Bedwell

Email:

benjamin.bedwell@nottingham.ac.uk

Wander Anywhere: Locative media experiences in the wild

“The Wander Thoresby

project was absolutely

fabulous; it started new

initiatives from us about

seeing our heritage as

the way forward and as

the forefront of the visitor

attraction...”